… Never stop improving. I mean, you just want to wire that in as your mindset. You want to make everything you touch better than you found it. Every meeting better than you left it. Every customer more wow than the previous customer.Even in terms of your craft, you want to see your work in such a way, and I mentioned this earlier, but it bears repeating. I mean, ordinary people see themselves as, “Well, it’s my job.” But the professional says, “This is not my job. This is my craft.” If you look at a craft person, every single day they want to make it better. They want to work on their skills. They get the right coaching. They read the right books. They have the right conversations. Even feedback. Let me just ask you, how open are you to getting feedback from your, let’s say, positional leader? How open are you to talking to a customer who works with you and saying, “Thanks so much for all the compliments? What don’t you like about me?”How open are you in your personal life, to asking your kids, if you have kids, “What don’t you like about dad or mom? What irritates you?” One of my friends, every Sunday night he sits down with his wife, and they say, for an hour they look at how they’ve lived the week together, and they say, “How are you feeling?” For five minutes, the spouse says “Here’s what’s good, and here’s what I’m not happy about.” The only ground rule is the other spouse listens. Then the other spouse goes for five minutes. Then what they do is, over a cup of great tea, they talk about what the coming week will look like and how they can execute on the feedback that they heard.
