If you read Walter Isaacson’s biography on Steve Jobs, you’ll learn about Bud Tribble. Bud Tribble was at Apple, and he came up with a term called Steve Jobs Reality Distortion Field. And simply said, if you were in a meeting with Steve Jobs, and he had a vision, let’s say it was the iPod or the iPhone, or the confluence of music, et cetera, et cetera. His passion and his belief was so real to him that you were almost seduced and hypnotized into a field where your own version of reality was distorted, so you actually believed him. Now, if you want to be a genius entrepreneur, if you want to be a genius producer, no matter what it is that you do, you have to get to ideas, and you have to so believe in your vision for the future, or the new product, or the new product, that everyone around you is hypnotized by your radiant optimism.
